Urban Air Adventure Park Franchise Due Diligence

About Urban Air Adventure Park Franchise

Urban Air Adventure Park operates a multi-attraction indoor entertainment franchise that goes well beyond trampolines, including go-karts, virtual reality, laser tag, climbing walls, zip lines, and bumper cars. The brand was founded in 2011 in Grapevine, Texas and began franchising in 2014. Urban Air is owned by Unleashed Brands, the same parent that owns Sylvan Learning, Snapology, The Little Gym, XP League, Class 101, Water Wings Swim School, and Premier Martial Arts.

Total initial investment ranges from $3,111,409 to $8,382,109 according to the 2025 FDD Item 7. The initial franchise fee is $100,000. Urban Air requires a minimum of $750,000 in liquid cash funds, and the franchisor reserves the right to require significantly higher unencumbered liquid assets depending on the applicant's profile.

As of the end of fiscal year 2024, Urban Air operated 193 franchised parks in the US (186 Adventure Parks and 7 legacy Trampoline Parks no longer offered). 148 parks reported full-year 2024 gross sales and operating expenses; 123 of those were 2.0 Parks, with average 2.0 Park gross sales of $4,960,132 and 2.5 Park gross sales of $5,953,507.

What the Urban Air Adventure Park FDD reveals

Based on the Urban Air Adventure Park 2025 Franchise Disclosure Document and independent FDD aggregator analysis published by Franchise Chatter, FranchiseTimes, SharpSheets, and FDD Exchange. Data verified 2026-04-25.

Item 5 and 6: Fee Structure

Initial franchise fee is $100,000 per park. Ongoing royalty is 7% of gross sales. National Advertising Fund contribution is up to 5% of monthly gross sales (currently 0% in the 2025 FDD, with the franchisor reserving the right to activate up to 5%). Local marketing expenditure is up to 6% of monthly gross sales (currently 5%). The current effective marketing burden is 5% local plus 0% NAF for a 5% total, but the franchisor has the contractual right to add up to 5 additional percentage points without amendment. Plan for 12% of gross sales in ongoing fees over the long term, not the 7% royalty plus 5% local that applies today.

Item 19: Earnings Disclosure

Urban Air's 2025 FDD Item 19 discloses 2024 average gross sales by quartile for 123 reporting 2.0 Parks and 25 reporting 2.5 Parks. Average 2.0 Park gross sales were $4,960,132; average 2.5 Park gross sales were $5,953,507. Of the 123 reporting 2.0 Parks, 67 (54%) had EBITDA equal to or exceeding the average. Of the 25 reporting 2.5 Parks, 14 (56%) hit or exceeded average EBITDA. The 37 franchised Adventure Parks that opened during 2024 but did not operate the full year were excluded from the sample, which is standard but means the disclosed averages reflect mature, fully ramped operators rather than first-year operations.

Item 20: Pipeline Risk

Urban Air had 206 signed but unopened franchise agreements at year-end 2024. That is a significant development pipeline relative to the 193 currently operating parks. A 1-to-1 ratio of signed-but-unbuilt to operating raises support-infrastructure capacity questions. Prospective franchisees should ask the franchise development team how the corporate site selection, construction support, training, and field operations teams will scale to support a doubling of the system over the coming years.

Item 21 and Parent Company Financial Risk

Urban Air's 2025 FDD discloses material parent-company financial risk. UA Holdings, LLC reported a $68.7 million net loss in 2024 with a large accumulated deficit driven by substantial debt. The franchisor was required by the state of Maryland to post a surety bond due to its financial condition. This does not necessarily impair operations today, but it raises questions about the franchisor's long-term capacity to fund support infrastructure, marketing, technology, and capital improvements. Have a franchise accountant review the Item 21 audited financial statements with you before signing.

Key Questions Before Investing in Urban Air Adventure Park

• What is the parent company's current debt service obligation and path to profitability? UA Holdings reported a $68.7 million net loss in 2024 and Maryland required a surety bond.
• How will the franchisor scale support to handle 206 signed-but-unopened parks plus the existing 193 operating parks? Site selection, construction, training, and field ops capacity all need to grow.
• Why is the NAF currently 0% and what triggers an increase? The franchisor can activate up to 5% NAF without amendment, materially changing your economics.
• What is the actual Year 1 gross revenue for parks that opened in 2024? The Item 19 sample excludes parks that did not operate the full year, which understates ramp risk.
• How does Unleashed Brands' broader portfolio (Sylvan, Snapology, The Little Gym) compete for franchisor attention and capital with Urban Air?

Other Entertainment Franchises to Compare

Smart due diligence means comparing alternatives. Here are other entertainment franchises you should evaluate alongside Urban Air Adventure Park.